We’ve all trawled Pinterest for beauty inspiration in the past, and when it comes to picking nail colours, this is no exception. But have you ever wondered which colour is the most popular with other people?
Move over bright, popping colours because 2017’s hottest hue so far is more muted…
According to Pinterest, the most pinned shade this year so far is the cheekily titled Topless & Barefoot by Essie, which is a gorgeous nude-pink number.
Its popularity may stem from the fact the shade works well to complement any outfit and is suitable for all skin tones. So, if you’re looking for a nail polish that anyone can pull off regardless of your personal style, this is your best bet. No wonder it’s all the rage right now.
Interestingly, Pinterest’s data also revealed other fascinating little tid bits. In 2017, it seems many users have a penchant for understated colours — in particular that pinky-mauve hue shade.
Mauve nail polish pins have increased by a whopping 170 per cent. The trend isn’t limited to just nails though — the pinning of mauve eyeshadow and lipstick is also rapidly on the rise.